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Yahoo! Store Owners Should Also Pimp Out Their Yahoo! Local Listings, too

Blog reader, Mark, just pointed out that the Yahoo! Local page for Copy Cow is actually better than the Google local page for Copy Cow. He called me on it and he's right! For a college town, Google is even more important than ever, but why turn down free traffic from Yahoo?

ALSO -- Looks like I dropped the ball on optimizing the Copy Cow Copy Shop name on Yahoo!, too.
  I have the flu thing going around (post CHICAGO SES) and am home, so I'm playing on the Net instead of getting caught up on 3 weeks of work (read on...)

Search on Yahoo! for Starkville, MS Copy Shop and this is what you get. I don't have the words COPY SHOP in my Yahoo! Local name, so I need to step up and fix that...

LOCAL RESULTS

Yahoo! Shortcut - About

WEB RESULTS

  1. Welcome to Copycow.com! ( This is the Message Field) Coursepacks. Coursepack: Copycow for Dummies. Regular price: $24.95. Sale price: this is the intro text field...
    www.copycow.com - 4k - Cached - More from this site

...

Do the same type of search (geo + keyphrase), but this time use starkville, ms graphic design to see how the local serps look when I do include the keyphrase "graphic design" in my Yahoo! Local "name."

LOCAL RESULTS

   Graphic Design near Starkville - Local Results    

WEB RESULTS

... and I don't even show up, which is fine because we really don't do "graphic design" in Starkville, Mississippi.
OK. Now I just have to EDIT my "name" in Yahoo! Local. How in the world to do that?  -- ROB

P.S. MMMMMMMM. TheraFlu rocks! -- r

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